The Princess People
For over 25 years, EFD’s business model focus has been on ‘Strictly Princess’.
EFD is the source for the world’s finest Princess cut diamonds. As the specialists in square diamonds, EFD has attained an expertise in polishing these fancy cuts unrivalled by anyone in the industry. While all EFD diamonds stand apart from average diamonds, it is EFD’s perfectly consistent calibrated goods that truly distinguish the company as the leading manufacturer of Princess cuts. These exquisite diamonds are frequently featured in the masterpieces of the world’s most esteemed jewelry brands.
The “Princess People” slogan is ingrained in EFD’s company culture, as are its core values.
We have thousands of satisfied customers worldwide who can attest to the fact that the title “Princess People” truly belongs to us.